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Solution 1 - Our race
Several times a year YOUge organizes races that are played by 100,000 to 200,000 participants. We invite you to be one of the advertisers.
The participant represented by an athlete that competes on his behalf. Because of his competitive spirit, he runs faster when it is faced with challenging opponents. He is also more productive when sponsored because he has more time to train. To get sponsored he must learn about sponsors by answering a quiz.
As an advertiser, you will be presented to participants as a sponsor. Your choice of participants will depend on their gender, language, age group and postal code.
What are the advantages to advertising in one of our races?
1. An introduction presents you to the participant
This introduction consists of a few lines accompanied by your logo.
2. You ask a question
This question highlights the principal benefit that want to make known to the participant.
3. The answer is on your website
The participant seeks and finds the answer. He learns about certain benefits and memorizes them.
4. In giving his answer, he answers a quiz
The quiz consists of two multiple-choice questions. In this way, you qualify your potential customers.
5. Your logo is present throughout the whole race of the participant
You associate your logo to a positive participant experience.
6. Participants are invited to subscribe to your newsletter
Since the subscription to the newsletter has no effect on the performance of the participant, those who choose to subscribe are genuinely interested. We will send you their email, name, surname, language, gender, age group and zip code along with the answers to the quiz.
The participant represented by an athlete that competes on his behalf. Because of his competitive spirit, he runs faster when it is faced with challenging opponents. He is also more productive when sponsored because he has more time to train. To get sponsored he must learn about sponsors by answering a quiz.
As an advertiser, you will be presented to participants as a sponsor. Your choice of participants will depend on their gender, language, age group and postal code.
What are the advantages to advertising in one of our races?
1. An introduction presents you to the participant
This introduction consists of a few lines accompanied by your logo.
2. You ask a question
This question highlights the principal benefit that want to make known to the participant.
3. The answer is on your website
The participant seeks and finds the answer. He learns about certain benefits and memorizes them.
4. In giving his answer, he answers a quiz
The quiz consists of two multiple-choice questions. In this way, you qualify your potential customers.
5. Your logo is present throughout the whole race of the participant
You associate your logo to a positive participant experience.
6. Participants are invited to subscribe to your newsletter
Since the subscription to the newsletter has no effect on the performance of the participant, those who choose to subscribe are genuinely interested. We will send you their email, name, surname, language, gender, age group and zip code along with the answers to the quiz.
This solution is scalable for any company size.
For a 100,000 participants campaign with 5 advertisers
30,000 introductions
25 000 quizzes
28,000 visits to your web site
50,000 responses to two questions
5,000 visits to your web site
5,000 subscriptions to your newsletter, supposing only 20% subscription rate. For the Public Health Agency of Canada campaign, the rate was 40%.
Case Study
Health Agency of Canada
(in french only)
Download PDF
For a 100,000 participants campaign with 5 advertisers
30,000 introductions
25 000 quizzes
28,000 visits to your web site
50,000 responses to two questions
5,000 visits to your web site
5,000 subscriptions to your newsletter, supposing only 20% subscription rate. For the Public Health Agency of Canada campaign, the rate was 40%.
Case StudyHealth Agency of Canada
(in french only)
Download PDF
New market
It is possible that we have not yet planned to organize campaigns in your country. Contact us !
info@youge.com
info@youge.com
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